Home Improvement Marketing Orchard Park NY

The Internet has become a primary resource for consumers considering home improvements in Orchard Park. If you don't have a Web site, consumers can't find you. Furthermore, for that Web site to generate leads, it must be visible to search engines such as Google, Yahoo, MSN, etc.

Local Companies

3 Minute Website
555-555-5555
2810 Sweet Home Rd.
Amherst, NY
Pfm Marketing Customer Service
716-580-3568
5500 Main St
Buffalo, NY
Creative Marketing
716-565-9293
6840 Transit Rd
Buffalo, NY
M C Services
716-836-1900
4248 Ridge Lea Rd
Buffalo, NY
Webmedia Services
716-565-0922
5500 Main St
Buffalo, NY
South Buffalo Online
716-822-3569
NY
Buffalo SEO
716-491-8854
30 Partridge Walk
Lancaster, NY
United Marketing Service
716-856-0309
664 Broadway St
Buffalo, NY
Kodiak Marketing
716-833-6200
60 Clyde Ave
Buffalo, NY
Paradox Internet
716-632-0708
338 Harris Hill Rd
Buffalo, NY

Provided By:

Source: REPLACEMENT CONTRACTOR Magazine
Publication date: May 1, 2008

By Chuck Anton

The Internet has become a primary resource for consumers considering home improvements. If you don't have a Web site, consumers can't find you. Furthermore, for that Web site to generate leads, it must be visible to search engines such as Google, Yahoo, MSN, etc. That's why you need to know about search engine optimization, or SEO. You should also know that you can balance your Internet marketing dollars spent to match your Web site traffic.

NOT OPTIONAL

Most of us don't know how to use this incredibly efficient marketing tool. Yet, ignoring the impact of the Internet can be catastrophic.

A well-designed Web site is no longer just an option. Consumers expect you to have one and are suspicious if you don't. At the minimum, according to Ron Sherman, of Ron Sherman Advertising, in Little Rock, Ark., your Web site should:

  • Have complete and accurate information about the products and services you offer;
  • Highlight your company's information with easy navigation;
  • Include testimonials that build credibility and trust in your company.

Sherman also suggests investing in video, which is increasingly popular on Web sites due to the spread of broadband.

WHERE ARE YOU?

Elaine Manganello, of online lead generator eLeads Technology, points out that companies with outdated or poorly constructed Web sites “have little to no chance of generating viable leads.

Click here to read full article from Replacement Contractor