Finding the Serious Buyer Holbrook NY

Every custom builder in Holbrook must qualify prospective customers in order to determine whether they are serious buyers. It's a tried-and-true way to streamline the sales process and save valuable time.

Local Companies

Manufacturers Marketing Inc
(631) 580-4881
1363 Lincoln Ave Ste 2
Holbrook, NY
Classic Auto Marketing Inc
(631) 758-5850
131 Fairfield Dr
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New Business Clients Llc
(516) 561-4175
381 Sunrise Hwy
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Bernegger James
(607) 547-4051
52 Pioneer St
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Vision East
(212) 755-2227
210 E 58th St
New York, NY
My Local Marketing Machine Inc.
(631) 223-7725
388 Oakwood Avenue
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T T Marketing Inc
(631) 647-8186
1337 Lincoln Ave
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Ericson International Network Marketing
(718) 342-8275
283 Remsen Ave
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C P R Group
(718) 476-3474
5820 Roosevelt Ave
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Merchants Advantage
(631) 784-7770
775 Park Ave
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Source: CUSTOM HOME Magazine
Publication date: September 1, 2007

By Paul Montelongo

Every custom builder must qualify prospective customers in order to determine whether they are serious buyers. It's a tried-and-true way to streamline the sales process and save valuable time.

Below are five key issues that need to be addressed before a sale can be made. With some prospects you will need more time in certain areas, but for the most part you can adequately qualify a prospect in about nine to twelve minutes of direct questioning.

Location. Simply ask, “What area of town would be best for your family?” Further determine if the community or location you are offering suits their needs. Better yet, help them realize that your houses will suit their situation, lifestyle, work habits, etc.

Timing. By having a conversation about when the prospects want to buy, you can determine how serious they are, if you have inventory available, and what it will take to move the process along at the right speed. It also relates to their degree of urgency (or lack thereof). Ask, “Provided that we have a home to match your needs, when will you make the move?” Also related to timing is the need to have an expeditious transaction. Many sales are lost because the builder did not correctly perceive the importance of making the sales transaction a seamless event.

Click here to read full article from Custom Home

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